{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"094ce2a7-d7e6-4de6-a84c-9994a96a3c4a","title":"被算法操控的生活：重新定义精准广告、大数据和AI","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787571003012","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"094ce2a7-d7e6-4de6-a84c-9994a96a3c4a","id":"094ce2a7-d7e6-4de6-a84c-9994a96a3c4a","uuid":"094ce2a7-d7e6-4de6-a84c-9994a96a3c4a","title":"被算法操控的生活：重新定义精准广告、大数据和AI","normalized_title":"被算法操控的生活重新定义精准广告大数据和ai","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787571003012","isbns":["9787571003012"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":257,"navigation_url":"https://workshop.closeclaw.top/ai/book/094ce2a7-d7e6-4de6-a84c-9994a96a3c4a","title_url":"https://workshop.closeclaw.top/ai/title/%E8%A2%AB%E7%AE%97%E6%B3%95%E6%93%8D%E6%8E%A7%E7%9A%84%E7%94%9F%E6%B4%BB%EF%BC%9A%E9%87%8D%E6%96%B0%E5%AE%9A%E4%B9%89%E7%B2%BE%E5%87%86%E5%B9%BF%E5%91%8A%E3%80%81%E5%A4%A7%E6%95%B0%E6%8D%AE%E5%92%8CAI","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/094ce2a7-d7e6-4de6-a84c-9994a96a3c4a/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/094ce2a7-d7e6-4de6-a84c-9994a96a3c4a/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/094ce2a7-d7e6-4de6-a84c-9994a96a3c4a","page_url":"https://workshop.closeclaw.top/api/ai/books/094ce2a7-d7e6-4de6-a84c-9994a96a3c4a/page","search_url":"https://workshop.closeclaw.top/api/ai/books/094ce2a7-d7e6-4de6-a84c-9994a96a3c4a/search"},"page":{"printed_page":104,"pdf_page":124,"physical_index":124,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"7bd7a4ebcef1e77a519f824ec1a6eea518ac1a29b6136f5e71decfbfd94ed975"},"chapter":"第9章|互联网本质：“大家也喜欢”","content":"接下来要做的就是愚弄谷歌的算法，让它相信有人真的对联盟网站感兴趣。西蒙把这种做法称为“制作链接果汁”。在谷歌最初的网页排名（PageRank）算法中，一个网站的排名取决于它的点击量，而它的点击量又取决于这个网站上超链接的数量，以及其他网站上通往这个网站的超链接数量。谷歌算法建立在和“大家也喜欢”算法一样的原则上一个网站越受欢迎，当人们搜索一个主题时，它就越有可能被显示给其他人。随着网站排名的提升，它的流量会相应增加，排名也会相应地进一步提升。\n\n通过创建多个链接到他们想推广的网页，联盟黑帽实现了对谷歌搜索结果的操控。当谷歌算法“看到”有多个链接指向某个网站时，它就会认为这个被连接的网站在网络中极为重要，从而在它的搜索结果列表中将这个网站前移。一旦“链接果汁”流动起来，而网站也一路高歌猛进抵达搜索结果的顶端之后，真实用户就开始点击这些链接，从而创造出更多的链接果汁，黑帽也就是从这个时候开始赚钱。这些钱不是来自谷歌，而是来自亚马逊和其他联盟网站的佣金，因为真实用户点击黑帽的链接进入了亚马逊等网站。\n\n被算法操控的生活AAD\n\n①“谷歌广告关键字”是一种通过使用谷歌关键字广告或者谷歌遍布全球的内容联盟网络来推广网站的付费网络推广方式。\n\n104","previous_page":103,"next_page":105}