{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"522f0795-2372-4d31-8b2a-aee96946e042","title":"14410512","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787508681948","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"522f0795-2372-4d31-8b2a-aee96946e042","id":"522f0795-2372-4d31-8b2a-aee96946e042","uuid":"522f0795-2372-4d31-8b2a-aee96946e042","title":"14410512","normalized_title":"14410512","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787508681948","isbns":["9787508681948"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":466,"navigation_url":"https://workshop.closeclaw.top/ai/book/522f0795-2372-4d31-8b2a-aee96946e042","title_url":"https://workshop.closeclaw.top/ai/title/14410512","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/522f0795-2372-4d31-8b2a-aee96946e042/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/522f0795-2372-4d31-8b2a-aee96946e042/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/522f0795-2372-4d31-8b2a-aee96946e042","page_url":"https://workshop.closeclaw.top/api/ai/books/522f0795-2372-4d31-8b2a-aee96946e042/page","search_url":"https://workshop.closeclaw.top/api/ai/books/522f0795-2372-4d31-8b2a-aee96946e042/search"},"page":{"printed_page":158,"pdf_page":177,"physical_index":177,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"51d638046ec9360364dc874b81e1c34359b0d660ebc5339a32cceae90976d75b"},"chapter":"第10章注意力霸主——电视","content":"另一件事实也证明了这些简单想法的非凡之处这两档节目在各种掩饰之下一直延续到了今天，但他们的确利用了全国广播公司可悲的冥顽不灵之处。韦弗试图制衡的这种效应就是他所谓的“大脑前庭行动”，也是他个人对增加更多益智内容的愿景。一个显著的例子是一档叫《智慧》(Wisdom）的节目，以采访科学、艺术和政治界的杰出人物为特色，比如罗伯特·弗罗斯特(RobertFrost)、马塞尔·杜尚(Marcel Duchamp)、弗兰克·劳埃德·赖特(Frank Lloyd Wright)和玛格丽特·米德(MargaretMead）等。但这只是些表面功夫。韦弗的使命中更具代表性的是创作了另一部为了提高收视率水平的戏剧，它被称为全国广播公司的“巨作”。\n\n第一部是1955年播出的百老汇音乐剧《彼得·潘》，该剧吸引了6500万名观众，超越了哥伦比亚广播公司以往的任何节目。“巨作”概念令我们了解了注意习惯的惰性。韦弗认为这些特别的广播节目，通过打乱“习惯性收看的机械惯例”来创造“刺激、争论和谈资”。\n\n158\n\n注意力经济","previous_page":157,"next_page":159}