{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"522f0795-2372-4d31-8b2a-aee96946e042","title":"14410512","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787508681948","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"522f0795-2372-4d31-8b2a-aee96946e042","id":"522f0795-2372-4d31-8b2a-aee96946e042","uuid":"522f0795-2372-4d31-8b2a-aee96946e042","title":"14410512","normalized_title":"14410512","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787508681948","isbns":["9787508681948"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":466,"navigation_url":"https://workshop.closeclaw.top/ai/book/522f0795-2372-4d31-8b2a-aee96946e042","title_url":"https://workshop.closeclaw.top/ai/title/14410512","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/522f0795-2372-4d31-8b2a-aee96946e042/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/522f0795-2372-4d31-8b2a-aee96946e042/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/522f0795-2372-4d31-8b2a-aee96946e042","page_url":"https://workshop.closeclaw.top/api/ai/books/522f0795-2372-4d31-8b2a-aee96946e042/page","search_url":"https://workshop.closeclaw.top/api/ai/books/522f0795-2372-4d31-8b2a-aee96946e042/search"},"page":{"printed_page":17,"pdf_page":36,"physical_index":36,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"ac55782ac84131c842c7d1020618b35687f6e10cf981288ebc40c3f9404a7acf"},"chapter":"第1章最初的注意力商人","content":"各行各业与有机体不同，在寻求自我发展时不受有机限制，无时无刻不在寻找新的市场，或者用新的方式更有效地挖掘现有市场。正如卡尔.马克思不无反感地评论说，它们“随处筑巢，随处安家，随处发展关系”。11很快，海报成为巴黎的标志。当代曾有一篇文章形容巴黎“只不过是一堵贴满了海报的高墙，从烟囱到人行道，满是一片片形形色色、花样繁多的方形纸片，上面写着再简单不过的文字”。\n\n最终这一切超出了限度，创新性不复存在。这是历史上第一次—当然绝不会是最后一次注意力获取的行为做过了头，招致了强烈的社会反响：商业艺术及其取代其他景观的现象开始让人们感到愤怒。正如著名的广告大师大卫·奥格威(DavidOgilvy)曾经说过，“我对景观情有独钟，不过我从未看到广告牌能达到提升景观的效果。世间一切皆美好，人性罪恶至极点，莫过高立广告牌”。\n\n巴黎出现了相同的审美抗议:批评家称广告海报毁掉了巴黎这座世界最美城市的美誉。“法国保护景观与审美协会”(SocietyfortheProtection of the Land-scape and Aesthetics of France)以及“法国之友”\n\n第1章最初的注意力商人\n\n17","previous_page":16,"next_page":18}