{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"522f0795-2372-4d31-8b2a-aee96946e042","title":"14410512","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787508681948","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"522f0795-2372-4d31-8b2a-aee96946e042","id":"522f0795-2372-4d31-8b2a-aee96946e042","uuid":"522f0795-2372-4d31-8b2a-aee96946e042","title":"14410512","normalized_title":"14410512","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787508681948","isbns":["9787508681948"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":466,"navigation_url":"https://workshop.closeclaw.top/ai/book/522f0795-2372-4d31-8b2a-aee96946e042","title_url":"https://workshop.closeclaw.top/ai/title/14410512","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/522f0795-2372-4d31-8b2a-aee96946e042/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/522f0795-2372-4d31-8b2a-aee96946e042/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/522f0795-2372-4d31-8b2a-aee96946e042","page_url":"https://workshop.closeclaw.top/api/ai/books/522f0795-2372-4d31-8b2a-aee96946e042/page","search_url":"https://workshop.closeclaw.top/api/ai/books/522f0795-2372-4d31-8b2a-aee96946e042/search"},"page":{"printed_page":"IX","pdf_page":14,"physical_index":14,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"7d75ac32ad53a6264c71e20389eafcd34b99bba87ff1dc0cc806dd4706b5b63b"},"chapter":"如何把大众的注意力变成生意","content":"这本书保持了与我的前一部作品《总开关》(TheMaster Switch)一致的基本目标，即揭示经济雄略与力量对我们如何体验生活的影响。就像在那本书中一样，我希望开门见山，从探讨怀疑论者恒久不变的那个问题开始:注意力商人是否崛起和我有什么关系?我为什么要关心?原因显而易见,这个行业的本质在于影响人的观念,因此它可以并且将会为我们的生活带来翻天覆地的变化。\n\n我们的时代受制于泛滥成灾的注意力危机感并非偶然，至少在西方如此——这种现象可以被称为“分心人”(homodistractus)，指注意力持续时间更短并且表现为不由自主地查看各种设备的人类群体。本想坐下来读一封邮件，结果却把大把时间浪费在荒诞不经、充斥广告、诱人点击的内容上，站起来摇摇自己的脑袋，不知道几个小时里都干了些什么。这样的经历恐怕你也有过吧？\n\n即使许多人没完没了地被分散注意力，在社交媒体或电视上花费了太多的时间，并且为此消费了远远超出有益自身所需的广告，怀疑论者仍然会问:这不正是我们选择的生活方式吗?当然如此—我们心甘情愿或半推半就地与注意力行业达成了这笔大买卖，而且也在享受随之而来的好处。但本质上来说，我们完全了解自己所做的交易。毫无疑问，我们日常的注意力交易中，有些的确物有所值例如新闻、精彩的娱乐或有用的服务。但是其他交易并非如此。这本书真正的目的并不是要说服你接受某种观点，而在于帮助你以通俗易懂的方式了解相关专业术语，从而使交易条件体现出你想要的生活。\n\n前言\n\nIX","previous_page":13,"next_page":15}