{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"8775e0ee-45b3-49e0-9051-2909d31de8ea","title":"数字工厂","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787523600474","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"8775e0ee-45b3-49e0-9051-2909d31de8ea","id":"8775e0ee-45b3-49e0-9051-2909d31de8ea","uuid":"8775e0ee-45b3-49e0-9051-2909d31de8ea","title":"数字工厂","normalized_title":"数字工厂","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787523600474","isbns":["9787523600474"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":281,"navigation_url":"https://workshop.closeclaw.top/ai/book/8775e0ee-45b3-49e0-9051-2909d31de8ea","title_url":"https://workshop.closeclaw.top/ai/title/%E6%95%B0%E5%AD%97%E5%B7%A5%E5%8E%82","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/8775e0ee-45b3-49e0-9051-2909d31de8ea/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/8775e0ee-45b3-49e0-9051-2909d31de8ea/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/8775e0ee-45b3-49e0-9051-2909d31de8ea","page_url":"https://workshop.closeclaw.top/api/ai/books/8775e0ee-45b3-49e0-9051-2909d31de8ea/page","search_url":"https://workshop.closeclaw.top/api/ai/books/8775e0ee-45b3-49e0-9051-2909d31de8ea/search"},"page":{"printed_page":179,"pdf_page":183,"physical_index":183,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"af05cb5efaf5cfbbfa27dfb6143cc3128505d48dcaf61e7baffecd8d17460539"},"chapter":"第4章隐形的工厂：社交媒体","content":"平台基础设施的一个关键组成部分是软件代码。搜索引擎或社交媒体平台的代码能完成基础设施方面的任务，以一种高效的方式吸引注意力，创建、组织、维持和限制数字活动。与凯勒·伊斯特灵形容基础设施任务的方式相似，平台的设计允许某些事情发生，同时对一些内容予以禁止：“决定游戏规则的不是那些公开声明的内容，而是内容经理。”①所有平台的设计都是为了刺激某些表达，同时又阻止一些表达，并提供一系列协议，来管理用户与平台或二者彼此的互动。因此，像脸书这样尽可能与其他线上、线下世界建立联系的网络平台，都在努力承担越来越多的社交互动。与此同时，它还积累了大量用户数据、包括他们与其他用户、城市、产品、政治运动、食物之间的联系。它会将这些数据聚合、分类，以便向广告商出售经过量化的注意力“套餐”。\n\n1第4章1隐形的工厂：社交媒体\n\n① Easterling, Extrastatecraft, 13.\n\n179","previous_page":178,"next_page":180}