{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"95b6255f-fe45-47a4-9f2d-278e1ac56d00","title":"符号政治经济学批判","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787305142840","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"95b6255f-fe45-47a4-9f2d-278e1ac56d00","id":"95b6255f-fe45-47a4-9f2d-278e1ac56d00","uuid":"95b6255f-fe45-47a4-9f2d-278e1ac56d00","title":"符号政治经济学批判","normalized_title":"符号政治经济学批判","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787305142840","isbns":["9787305142840"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":353,"navigation_url":"https://workshop.closeclaw.top/ai/book/95b6255f-fe45-47a4-9f2d-278e1ac56d00","title_url":"https://workshop.closeclaw.top/ai/title/%E7%AC%A6%E5%8F%B7%E6%94%BF%E6%B2%BB%E7%BB%8F%E6%B5%8E%E5%AD%A6%E6%89%B9%E5%88%A4","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/95b6255f-fe45-47a4-9f2d-278e1ac56d00/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/95b6255f-fe45-47a4-9f2d-278e1ac56d00/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/95b6255f-fe45-47a4-9f2d-278e1ac56d00","page_url":"https://workshop.closeclaw.top/api/ai/books/95b6255f-fe45-47a4-9f2d-278e1ac56d00/page","search_url":"https://workshop.closeclaw.top/api/ai/books/95b6255f-fe45-47a4-9f2d-278e1ac56d00/search"},"page":{"printed_page":"200 / 221","pdf_page":267,"physical_index":267,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"88da5332a654cdae52a759dac4e11c679289255d921a0684c89002df882258ec"},"chapter":"第八章 直面符号政治经济学批判","content":"赞美诗\n\n并不存在媒介理论。所谓的“媒介革命”不过是一种经验性的、充满神秘色彩的“革命”而已，无论是在麦克卢汉那里，还是在他的反对者那里都是如此。麦克卢汉以他惯有的加拿大-得克萨斯人的鲁莽宣称马克思的理论，作为以蒸汽机和铁路为标志的现代社会的灵魂，在电报出现之后就已经过时了。①他以其一贯的率直风格认为马克思对于生产的唯物主义分析，已经被生产力所包围，而生产力在马克思那里显然优于语言、符号和传播，因此它们被排除在外了。实际上，在马克思那里根本就不存在将铁路视为一种“媒介”，从而作为传播方式的理论：它们几乎没有被考察过。马克思实际上并没有建构任何一般技术演进的理论，除非在生产的视角之下将原初的、物质的、基础的生产作为社会关系的唯一决定性要素。由于传播方式不过是一种想象的中介，缺乏任何社会实践能力，因此在整个“革命”的世纪中，它不能对生产方式理论做出任何改变。\n\n第九章 媒介的挽歌\n\n200\n\n①参见麦克卢汉:《地球村中的战争与和平》(War and Peace in the GloblaVillage)(New York,1968),第5页。\n\n第九章 媒介的挽歌\n\n221","previous_page":266,"next_page":268}