{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"d4b5e528-e747-433b-8b00-61071fa686c5","title":"Social Media  Guaranteed Strategies to Monetizing, Mastering, and Dominating Any Platform for Your Brand Facebook, Twitter,…","author":null,"edition":null,"publisher":null,"year":null,"isbn":null,"requested_by":"printed_page","book":{"source_type":"original_book","book_id":"d4b5e528-e747-433b-8b00-61071fa686c5","id":"d4b5e528-e747-433b-8b00-61071fa686c5","uuid":"d4b5e528-e747-433b-8b00-61071fa686c5","title":"Social Media  Guaranteed Strategies to Monetizing, Mastering, and Dominating Any Platform for Your Brand Facebook, Twitter,…","normalized_title":"socialmediaguaranteedstrategiestomonetizingmasteringanddominatinganyplatformforyourbrandfacebooktwitter","author":null,"edition":null,"publisher":null,"year":null,"isbn":null,"isbns":[],"parsed":true,"ai_readable":true,"document_type":"book","page_count":104,"navigation_url":"https://workshop.closeclaw.top/ai/book/d4b5e528-e747-433b-8b00-61071fa686c5","title_url":"https://workshop.closeclaw.top/ai/title/Social%20Media%20%20Guaranteed%20Strategies%20to%20Monetizing%2C%20Mastering%2C%20and%20Dominating%20Any%20Platform%20for%20Your%20Brand%20Facebook%2C%20Twitter%2C%E2%80%A6","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/d4b5e528-e747-433b-8b00-61071fa686c5/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/d4b5e528-e747-433b-8b00-61071fa686c5/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/d4b5e528-e747-433b-8b00-61071fa686c5","page_url":"https://workshop.closeclaw.top/api/ai/books/d4b5e528-e747-433b-8b00-61071fa686c5/page","search_url":"https://workshop.closeclaw.top/api/ai/books/d4b5e528-e747-433b-8b00-61071fa686c5/search"},"page":{"printed_page":73,"pdf_page":82,"physical_index":82,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"1e7d420bb1656ad999b70e08e41e8baa61290e7c83e597984fbb0c95017c2db2"},"chapter":"SOCIAL MEDIA","content":"There are two ways of handling SMO which is:\n\n1- Adding social media links to content such as 'Tweet it' buttons, RSS feeds, sharing buttons, Pin It buttons\n\n2- Promoting activities through social media via tweets, pins, blog posts and status updates\n\nSocial CRM, also known as Social Customer Relationship Marketing is another powerful business tool that marketers use. When a visitor to your social network likes' or follows' you, this opens up a host of communication, marketing and networking opportunities. Social media sites enable a customer to follow conversations about your company and brand in real-time, and the company receives market data and feedback.\n\nSocial Media CRM works both ways. It enables a customer to tell a company and everyone about their experiences with the company's products or services, both good and bad experiences. For the business perspective, it enables them to respond in real-time to both these positive and negative feedback, attend to customer problems almost immediately as well as rebuild or regain customer confidence.\n\n73","previous_page":72,"next_page":74}