{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title":"共享经济 重构未来商业新模式=Peers inc  how people and platforms are inventing the collaborative economy and reinventing capitalism","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787213067853","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","uuid":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title":"共享经济 重构未来商业新模式=Peers inc  how people and platforms are inventing the collaborative economy and reinventing capitalism","normalized_title":"共享经济重构未来商业新模式peersinchowpeopleandplatformsareinventingthecollaborativeeconomyandreinventingcapitalism","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787213067853","isbns":["9787213067853"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":296,"navigation_url":"https://workshop.closeclaw.top/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title_url":"https://workshop.closeclaw.top/ai/title/%E5%85%B1%E4%BA%AB%E7%BB%8F%E6%B5%8E%20%E9%87%8D%E6%9E%84%E6%9C%AA%E6%9D%A5%E5%95%86%E4%B8%9A%E6%96%B0%E6%A8%A1%E5%BC%8F%3DPeers%20inc%20%20how%20people%20and%20platforms%20are%20inventing%20the%20collaborative%20economy%20and%20reinventing%20capitalism","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/da449d3c-e538-4fac-876f-cdd7ee3fd3f8","page_url":"https://workshop.closeclaw.top/api/ai/books/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page","search_url":"https://workshop.closeclaw.top/api/ai/books/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/search"},"page":{"printed_page":"04 / 067","pdf_page":90,"physical_index":90,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"4cfc409fca876ac60aeb289ac883f45c2853a8d00496f9726e091d013649e5d2"},"chapter":"湛庐","content":"多样化带来的这种创新也正在SoundCloud上上演。SoundCloud就是音频界的YouTube。从SoundCloud的员工晋升到社区经理的戴维·诺埃尔（DavidNoel）解释道：“在我们创业时，这就是一个朋友间分享音乐，或是通过我们来分享音频的公司。例如，位于佛罗里达州的一家潜水公司就会通过分享白鲸的声音来推广其业务。原先我们只是人们工作流程中的一个工具，但现在我们转变成了出乎自己预期的公司这里变成了艺术家聚集之地，他们共同协作并创造出新的音乐。”SoundCloud创建于2007年，现在已有超过2.5亿用户。SoundCloud创始人、首席技术官埃里克·瓦尔弗斯（EricWahlforss）表达了他对业务转变的惊喜之情：“我们看到人们在用新的方式使用SoundCloud。”今天，你能在SoundCloud上听到那些音乐家振奋人心的作品，看到有声读物、播客和视频片段，还有其他会员观众的评论。\n\nQuirky，让无限创意走向市场\n\n于2009年成立的Quirky致力于发现普通大众中间所产生的最棒创意。这一平台让任何人都可以参与到创建新消费品的过程中去。一些Quirky会员有着创新的理念，而其他会员就是所谓的“影响者”，他们会讨论这些产品的理念是否可行，生产出的产品是否在市场上具有优势。在产品设计和制作方面具有丰富专业知识的Quirky员工能帮忙实现这些想法，而影响者则会继续对市场决策投票，如产品的名称、标签、颜色和价格等。\n\nQuirky明白要想进行创新并更具创造力，就要依靠个人的力量，而公司则擅长引导消费品的最终出产，即在想法和大众市场产品之间搭建一座桥梁。Quirky尽其所能支持着这样紧密的合作。记者乔希·迪安(JoshDean）为《公司》杂志（Inc.）撰写有关该公司的报道，描述了什么才是一个良好的共享平台：\n\n本地化、定制化、特殊化，崛起的个人人人参与的强大力量\n\n04\n\n067","previous_page":89,"next_page":91}