{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title":"共享经济 重构未来商业新模式=Peers inc  how people and platforms are inventing the collaborative economy and reinventing capitalism","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787213067853","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","uuid":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title":"共享经济 重构未来商业新模式=Peers inc  how people and platforms are inventing the collaborative economy and reinventing capitalism","normalized_title":"共享经济重构未来商业新模式peersinchowpeopleandplatformsareinventingthecollaborativeeconomyandreinventingcapitalism","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787213067853","isbns":["9787213067853"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":296,"navigation_url":"https://workshop.closeclaw.top/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title_url":"https://workshop.closeclaw.top/ai/title/%E5%85%B1%E4%BA%AB%E7%BB%8F%E6%B5%8E%20%E9%87%8D%E6%9E%84%E6%9C%AA%E6%9D%A5%E5%95%86%E4%B8%9A%E6%96%B0%E6%A8%A1%E5%BC%8F%3DPeers%20inc%20%20how%20people%20and%20platforms%20are%20inventing%20the%20collaborative%20economy%20and%20reinventing%20capitalism","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/da449d3c-e538-4fac-876f-cdd7ee3fd3f8","page_url":"https://workshop.closeclaw.top/api/ai/books/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page","search_url":"https://workshop.closeclaw.top/api/ai/books/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/search"},"page":{"printed_page":146,"pdf_page":169,"physical_index":169,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"931ac04704544028e6d87bf3132352b70d82e9ff59ceb0265f26481cb8d7199a"},"chapter":"湛庐","content":"不过其中会有一些小小的改动：\n\n要素1：用户的选择。当然，所有的用户或是潜在用户都会选择自己喜欢的应用(所处市场为自由市场)。我可以选择在手机上安装Lyft或Uber，又或两者都安装。我可以拒绝任何司机所提供的出租车业务。这一特性不仅对保护用户的选择权至关重要，对保护新应用的市场潜力也十分重要。如果说提供服务的群体认为他们不可能成功，难以被公平对待，那么便不会有用户再参与进来。事实上，这就是为什么Uber的司机穆罕默德从开黑车转而为Uber服务：“我能接到乘车电话是因为我离乘客最近，而不是因为我的资历高，或者我是调度员的朋友。”在第6章中，我们讨论过LendingClub和Prosper的小额贷款人总是担心其贷款项目会因平台针对大型机构投资者进行优化而受到影响。\n\n要素2:无须许可。如前所述，个体是自愿参与进来的，是个人或小型公司自己的意向。人人都可以创建Twitter和Facebook的账号，或是修改Drupal的代码。不过，有些平台确实也会有一些限制条件，例如，Zipcar就要求司机在过去3年里没有违纪违规记录。为使共享平台的群体最大化发挥其潜力（比如，Uber、Lyft或Airbnb)，机构的监管人员就不能停留在个体层面，而是应当将调整的重心放到平台上。这并不是说不去要求每名车主或乘客填写各种表格以通过审核，而是在平台层面提出类似要求的效果会更好一些。\n\n要素3:低成本。人人共享所强调的利用过剩产能使得参与的成本极低。\n\n要素4：对使用者无所限制。在第6章中，我们讨论了在构建平台的过程中，从封闭到完全开放的可能性，并讲述了在封闭平台之中会出现怎样的创新。现在，互联网和GPS都是完全开放的平台。正是这种开放性造就了无数应用。但也许专业机构平台并不需要太多创意或者创新，这也就限制了个人参与的可能形式。Prosper希望借贷人信誉度高，Uber和Lyft想要全职司机，并且他们的车手续齐全。从另一方面来讲，Twitter根本不关心你用这140个字符写了些什么。\n\nPEERSINC共享经济\n\n146","previous_page":null,"next_page":null}