{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title":"共享经济 重构未来商业新模式=Peers inc  how people and platforms are inventing the collaborative economy and reinventing capitalism","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787213067853","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","uuid":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title":"共享经济 重构未来商业新模式=Peers inc  how people and platforms are inventing the collaborative economy and reinventing capitalism","normalized_title":"共享经济重构未来商业新模式peersinchowpeopleandplatformsareinventingthecollaborativeeconomyandreinventingcapitalism","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787213067853","isbns":["9787213067853"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":296,"navigation_url":"https://workshop.closeclaw.top/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title_url":"https://workshop.closeclaw.top/ai/title/%E5%85%B1%E4%BA%AB%E7%BB%8F%E6%B5%8E%20%E9%87%8D%E6%9E%84%E6%9C%AA%E6%9D%A5%E5%95%86%E4%B8%9A%E6%96%B0%E6%A8%A1%E5%BC%8F%3DPeers%20inc%20%20how%20people%20and%20platforms%20are%20inventing%20the%20collaborative%20economy%20and%20reinventing%20capitalism","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/da449d3c-e538-4fac-876f-cdd7ee3fd3f8","page_url":"https://workshop.closeclaw.top/api/ai/books/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page","search_url":"https://workshop.closeclaw.top/api/ai/books/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/search"},"page":{"printed_page":176,"pdf_page":199,"physical_index":199,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"61cd290673ec3e2a1890d70fe04d8ca9050124c93850b6d4c2fae21a0705c1ad"},"chapter":"湛庐","content":"几年内，巴塞罗那总共发起了12项挑战。编程马拉松①(hackathon）和挑战一样都是有利于激发创意的。其资助的城市或公司所取得的成就留下了许多令人印象深刻的数据:吸引了多少人参与，生成了多少创意，创造出多少好的应用，节省了多少时间。民主应用其实就是很好的一例。但创意及其原型的产生过程与由商业模型产生一个长期稳健地占有市场的产品或服务的过程不尽相同。这两者间的差距困扰了我很长时间。Citymart和巴塞罗那对于“好创意与可信赖的服务间的差距”进行了更为细致的研究，分析了城市的采购流程，同时对1000家创业公司做了调查研究，得出了两个重要结论，这对城市今后的发展具有一定的指导意义。\n\n首先，该城市将人们在挑战中产生的想法进行落实的代价是高昂的(无论是时间还是金钱)。\n\n其次，创新的想法往往源于那些渴望成功、业务专一并将其年度预算的42%投入到潜在城市用户的小型公司。\n\n巴塞罗那的创新解决方案是建立一个综合开放式问题并承诺有财政保障落实最佳想法的挑战平台。该市作出如此郑重的承诺，具有里程碑式的意义，这样一来，那些落选最佳创意的理念也不会给城市造成任何负担。.但是，这也就意味着成功的创意就要被付诸实施。据哈兹尔迈耶所说：“挑战与实施的结合形式可以说是该市真正致力于解决问题的表现。他们需求的是最有可能找出解决方案的合作伙伴。小型创业公司是最合适的，这是因其专注于单一的专业领域，而大公司的业务拓展则过于宽泛。”为召开2014年巴塞罗那公开挑战赛，市政府投入了100万欧元的资金(不过相较于该市的规模，只是杯水车薪而已)，找了6个部门来优化挑战题目。这6个问题包括了路面检测的自动化、减少自行车偷盗行为、检测行人交通流、创建减少社交孤立的支持系统、利用科技应用刺激当地经济发展，以及开发将博物馆藏品档案电子化的工具。通常，征求建议书的篇幅都长达150页，这6个问题所占的篇幅则只有33页，每个问题不到6页。\n\nPEERS INC共享经济\n\n①编程马拉松是指很多程序员聚在一起，以小团队合作的形式，围绕一个选定的主题，挑选自己喜欢的创意来进行马拉松式编程。——编者注\n\n176","previous_page":null,"next_page":177}