{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title":"共享经济 重构未来商业新模式=Peers inc  how people and platforms are inventing the collaborative economy and reinventing capitalism","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787213067853","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","id":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","uuid":"da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title":"共享经济 重构未来商业新模式=Peers inc  how people and platforms are inventing the collaborative economy and reinventing capitalism","normalized_title":"共享经济重构未来商业新模式peersinchowpeopleandplatformsareinventingthecollaborativeeconomyandreinventingcapitalism","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787213067853","isbns":["9787213067853"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":296,"navigation_url":"https://workshop.closeclaw.top/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8","title_url":"https://workshop.closeclaw.top/ai/title/%E5%85%B1%E4%BA%AB%E7%BB%8F%E6%B5%8E%20%E9%87%8D%E6%9E%84%E6%9C%AA%E6%9D%A5%E5%95%86%E4%B8%9A%E6%96%B0%E6%A8%A1%E5%BC%8F%3DPeers%20inc%20%20how%20people%20and%20platforms%20are%20inventing%20the%20collaborative%20economy%20and%20reinventing%20capitalism","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/da449d3c-e538-4fac-876f-cdd7ee3fd3f8","page_url":"https://workshop.closeclaw.top/api/ai/books/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/page","search_url":"https://workshop.closeclaw.top/api/ai/books/da449d3c-e538-4fac-876f-cdd7ee3fd3f8/search"},"page":{"printed_page":18,"pdf_page":41,"physical_index":41,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"b8b8c7dfe7f5eca2d135b96a6b260120051ab98afcde3872989266025aaf6afb"},"chapter":"湛庐","content":"PEERS INC共享时代 How People and Platforms Are Inventing the Collaborative Economy nndReinventingCapitalism\n\n我的这三个理论被证明是正确的。Zipcar运营的基本理论颠覆了汽车行业的传统观点。与拥有一辆车相比，人们更乐于分享(理论1)。令人惊艳的无线技术能使租车成为一种DIY式的体验，将租车交易成本从10美元降到0美元(理论2)。消费者实际上就是我们的合作伙伴。我们可以信任消费者，相信他们会在没有监管的情况下借车和还车(理论3)。\n\n人人共享，一个里程碑式的变革\n\n我思考得越是深入，就越能理解分享实际上可以解决目前出现的产能过剩问题。Zipcar得以蒸蒸日上是利用了当今过剩的汽车消费—事实上，私家车有95%的时间是闲置的。不过，利用过剩产能的也不只有Zipcar。美国政府就分享了类似的研发工作，以便每一个美国人都可以享受到GPS服务。哥伦比亚首都波哥大将在周日早晨少开车的活动变成了该市每周一次的庆典活动，这一天人们会在街道上散步、跑步、骑自行车和滑旱冰等。诸如此类利用过剩产能的案例不胜枚举。认识到产能过剩是我创办Zipcar的第一步。总结Zipcar的运营经验、探寻Zipcar和其他初创公司的共性，以及领会Zipcar所带来的这种规模效应，花费了我数年的时间。\n\n当Zipcar于2000年正式成立时，在波士顿只有不到40%的家庭可以连接到互联网，没有人拥有智能手机。维基百科直到2001年才成立，Facebook成立于2004年，而YouTube则成立于2005年。所以我们在Zipcar后加上“.com”是很重要的，因为任何人看到它就会知道可以在互联网上搜到我们。\n\nPEERS INC共享经济\n\n018","previous_page":null,"next_page":19}