{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"e613fff5-9eda-4e8d-b348-903e6d630253","title":"黑箱社会 控制金钱和信息的数据法则＝THE BLACK BOX SOCIETY","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787508655208","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"e613fff5-9eda-4e8d-b348-903e6d630253","id":"e613fff5-9eda-4e8d-b348-903e6d630253","uuid":"e613fff5-9eda-4e8d-b348-903e6d630253","title":"黑箱社会 控制金钱和信息的数据法则＝THE BLACK BOX SOCIETY","normalized_title":"黑箱社会控制金钱和信息的数据法则theblackboxsociety","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787508655208","isbns":["9787508655208"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":318,"navigation_url":"https://workshop.closeclaw.top/ai/book/e613fff5-9eda-4e8d-b348-903e6d630253","title_url":"https://workshop.closeclaw.top/ai/title/%E9%BB%91%E7%AE%B1%E7%A4%BE%E4%BC%9A%20%E6%8E%A7%E5%88%B6%E9%87%91%E9%92%B1%E5%92%8C%E4%BF%A1%E6%81%AF%E7%9A%84%E6%95%B0%E6%8D%AE%E6%B3%95%E5%88%99%EF%BC%9DTHE%20BLACK%20BOX%20SOCIETY","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/e613fff5-9eda-4e8d-b348-903e6d630253/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/e613fff5-9eda-4e8d-b348-903e6d630253/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/e613fff5-9eda-4e8d-b348-903e6d630253","page_url":"https://workshop.closeclaw.top/api/ai/books/e613fff5-9eda-4e8d-b348-903e6d630253/page","search_url":"https://workshop.closeclaw.top/api/ai/books/e613fff5-9eda-4e8d-b348-903e6d630253/search"},"page":{"printed_page":112,"pdf_page":131,"physical_index":131,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"ced21e9d75f3ebd48b6ecb0b8ea3f2ed28c4c248b4b0e4549d5cfdca47d2863f"},"chapter":"第三章","content":"搜索、透明度和个性化\n\n搜索引擎的秘密运作机制深深地影响着我们的世界观。这一事实往往会令我们感到惊讶。我不知道有多少次听到有人说：“在Google中搜索我的名字时可以在结果页面看到我的置顶信息!”但如果是我搜索你的名字，我会看到同样的结果吗?这只有Google知道，不过我想答案多半是否定的。Google是怎样让这个世界“因人而异”的?我们只能通过猜测得出结论了。\n\n有一点很清楚，我们在接受Google服务(如Gmail)时的操作行为都将反馈到我们的搜索结果当中，这种情况已经存在很长时间。早在2007年，Google公司在定制技术的研发上投入了大量精力。到2009年年底，该公司已经对其算法进行了调整，以便向所有的互联网用户提供“个性化搜索”服务。我们所处的位置、我们的搜索历史、我们的电脑配置……所有这些都将影响到Google的搜索结果，从而影响着我们对世界的认知。\n\n类似的情况在Facebook和Twitter上更为明显，这两个社交网站上的用户信息不断滚动，但即使是在这种情况下，网站也要做出判断，例如，如何处理某些突然出现的内容，或者需要对哪些可能会“引发异议”的内容进行压制。\n\n黑箱社会The Black BoxSociety\n\n112","previous_page":111,"next_page":113}