{"resolved":true,"match_type":"uuid","source_type":"original_book","book_id":"ef817ee5-07cd-4d04-b5aa-20e07a77acc2","title":"审美资本主义：品味的工业化","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787567508804","requested_by":"printed_page","book":{"source_type":"original_book","book_id":"ef817ee5-07cd-4d04-b5aa-20e07a77acc2","id":"ef817ee5-07cd-4d04-b5aa-20e07a77acc2","uuid":"ef817ee5-07cd-4d04-b5aa-20e07a77acc2","title":"审美资本主义：品味的工业化","normalized_title":"审美资本主义品味的工业化","author":null,"edition":null,"publisher":null,"year":null,"isbn":"9787567508804","isbns":["9787567508804"],"parsed":true,"ai_readable":true,"document_type":"book","page_count":221,"navigation_url":"https://workshop.closeclaw.top/ai/book/ef817ee5-07cd-4d04-b5aa-20e07a77acc2","title_url":"https://workshop.closeclaw.top/ai/title/%E5%AE%A1%E7%BE%8E%E8%B5%84%E6%9C%AC%E4%B8%BB%E4%B9%89%EF%BC%9A%E5%93%81%E5%91%B3%E7%9A%84%E5%B7%A5%E4%B8%9A%E5%8C%96","fixed_page_url_template":"https://workshop.closeclaw.top/ai/book/ef817ee5-07cd-4d04-b5aa-20e07a77acc2/page/{printed_page}","path_api_url_template":"https://workshop.closeclaw.top/api/ai/book/ef817ee5-07cd-4d04-b5aa-20e07a77acc2/page/{printed_page}","read_url":"https://workshop.closeclaw.top/api/ai/read/ef817ee5-07cd-4d04-b5aa-20e07a77acc2","page_url":"https://workshop.closeclaw.top/api/ai/books/ef817ee5-07cd-4d04-b5aa-20e07a77acc2/page","search_url":"https://workshop.closeclaw.top/api/ai/books/ef817ee5-07cd-4d04-b5aa-20e07a77acc2/search"},"page":{"printed_page":103,"pdf_page":110,"physical_index":110,"physical_index_base":0,"printed_page_status":"recognized","page_sha256":"e85a991d1048918ef385d84a6ba8aef1b5991535a941ffa65e92ad99c7c8477a"},"chapter":"审美资本主义","content":"一切审美品味都应当符合三个条件。首先，它必须能够从生产者和生产过程中分解出来，与艺术杰作不同，品味在这里是为了消费者而存在的，因为消费者是风格制造的最终目标对象。其次，一件商品在消费者那里的成功取决于它被消费者集体接纳的能力，市场调查需要预测、制定和满足消费者的品味以估算这种能力。最后，为了使品味根据时尚而变化，尤其是为了防止市场的饱和，它与消费品之间的联系必须足够牢固，好为购买行为提供依据，然而这种联系也要足够脆弱和短暂，能够在今后被抛弃，好为其他产品腾出市场空间。因此，商品应该聚集能够暂时凝聚在感受性上的风格品质。设计的任务是在物品的构思和生产方面实现消费者的审美感受。批量生产的商品必然带来必须中庸的工业审美品位。\n\n103","previous_page":102,"next_page":104}