Step 5: Don't Forget to engage!
Twitter is a great channel to engage with your customers! You can either retweet or follow back some of your customers, or you can also answer questions! Regularly tweeting from your profile is by far one of the best ways to reach your audience as you will create good content on your site.
Another way to ensure your content reaches the different groups of your customers is by syncing your accounts. Now that you have Facebook, any tweet you post will also be posted on your Facebook Page! This will ensure that customers who have only either one account still receive your messages and content.
Try to schedule tweets at least once in two days and work on doing this at a specific time.
Twitter also has the Facebook equivalent of Insights, called Analytics which enables you to track your engagement levels and learn how to make your Tweets more successful. It also gives you information on your audience's interests, locations as well as demographics.
Warren Buffett (@WarrenBuffett) 2 May
2013https://twitter.com/HBO/statuses/3981482454
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